WhatsApp Conversations
Monthly Active Users (MAUs)
WhatsApp charges per conversation, and there are two ways a conversation can be initiated:
User-Initiated: The customer initiates the conversation.
Business-Initiated: The business initiates the conversation.
With Woztell, you get unlimited free messages initiated by the customer. However, if you initiate a conversation outside the 24-hour window, these messages will be charged based on the recipient’s country and the type of template used.
Start-of-Month Deposit: $100
Business-Initiated Conversations: 0
Marketing Template Cost: 2,000 × $0.030 = $60
End-of-Month Deposit: $40
This example shows how the cost of templates and conversations outside the 24-hour window can affect your deposit balance.
More details on WhatsApp conversation pricing can be found here.
With Woztell, you can chat with as many users as you want. However, each plan includes a specific number of MAUs, which are the unique users who interact with your account each month:
Starter Plan: 400 MAUs
Growth Plan: 1,000 MAUs
Agency Plan: Unlimited MAUs
If you exceed the number of MAUs included in your plan, $0.08 will be deducted from your deposit balance for each additional MAU.
Start-of-Month Deposit: $100
Total MAUs for the Month: 1,500
Extra MAU Cost: (1,500 – 1,000) × $0.08 = $40
End-of-Month Deposit: $100 – $40 = $60
This example shows how the cost of extra MAUs can affect your deposit balance depending on the number of active users in the month.
The prepayment deposit ensures that your account does not run out of funds to cover additional costs from conversations or active users. Thanks to this system, Woztell can maintain uninterrupted service and ensure that all charges are automatically managed.
To check the available deposit balance, simply access the Woztell Platform and follow these steps:
Go to Woztell Platform
Navigate to Settings
Click on Billing
Here you can view the details of your subscription and available balance in real-time. Access Billing.
No, the deposit has no expiration date. Once you make the initial payment, the balance will remain available until you decide to top it up.
The prepayment deposit is renewed only when you consume 90% of the available balance. If you haven’t used any variable costs, such as WhatsApp conversations or additional active users, your prepayment deposit will remain unchanged.
This system ensures that your deposit balance is always available to cover the costs associated with conversations and active users, without needing to top it up until it’s necessary.