Go to the top menu and select the Meta Ads option.
Click Authorize Account and follow the Facebook authorization process to grant permissions.
You will need to grant permissions in this order:
Which business portfolio you want to associate
Which associated pages you want to connect
Which ad account you want to connect.
Finally, you’ll have to confirm everything is correct and proceed.
After connecting the account, you will be able to view all active ads, showing:
Ad Name
Ad ID
Ad Image
CTA (Call to action)
To create a new ad, click Create Ad to be redirected to: Facebook Ads Manager
You also have the option of direct redirection to manage active campaigns.
You can automate and manage conversations coming from ads, we recommend reading our GUIDE TO ACTIVATE CHATBOTS FROM YOUR FACEBOOK ADS.
Chatbot with ADS Trigger: Choose a chatbot configured to activate from ads.
Prebuilt Chatbot Templates: Explore the library with over 100 templates.
Recommended specific template: For example, "WhatsApp Ads + Assistant GPT + Lead Nurturing in 3 messages."
Conversation visualization: Access WOZTELL’s Inbox to review conversations started from your ads.
In this table you can review your ad results — remember this data comes directly from your Facebook Ads account
This table displays key metrics to analyze the performance of your "Click to WhatsApp" campaigns integrated with WOZTELL:
Campaign Name: advertising campaign name.
Amount Spent: total spent on the campaign.
Impressions: number of times the ad was displayed.
Total number of CAPI recorded: events recorded by CAPI (Conversion API), allowing more accurate user action tracking.
Total number of purchases: total purchases generated by the campaign.
Total number of leads: total leads captured (users who showed interest or shared their data).
Message Conversations Started: number of WhatsApp conversations started from the ad.
Cost per Message Conversation Started: average cost per WhatsApp conversation started.
These metrics help you measure your ads' real impact, identify which campaigns generate more engagement, and adjust your strategy to improve ROI.
Prefer to see it in action? In this video, we walk you through step by step how to integrate your Meta Ads campaigns with WOZTELL to automate conversations on WhatsApp and boost your results.
In this tutorial, you'll learn:
How to sync your Meta Ads account with WOZTELL
How to view and manage your active campaigns
How to link a chatbot to your Facebook ads to automatically capture leads