Make & WOZTELL – Automation Use Case Guide
Make & WOZTELL – Automation Use Case Guide
What is Make?
Make (formerly Integromat) is a powerful automation platform that enables you to connect apps and services to automate business processes, data flows, and notifications—without coding. You can build workflows (called scenarios) visually, integrating hundreds of cloud apps, databases, APIs, and custom webhooks.
Key possibilities with Make:
- Automate repetitive tasks and data entry
- Connect disparate systems (CRMs, email, chat, marketing tools, databases, etc.)
- Trigger actions based on events (webhooks, incoming messages, form submissions, etc.)
- Move and transform data between platforms
- Build custom bots, notifications, and reporting dashboards
Make’s drag-and-drop interface lets both non-technical and technical users build robust automations at scale.
What is WOZTELL?
WOZTELL is a cloud platform designed to manage, automate, and scale communication through WhatsApp. It provides tools for:
- Sending template and session messages
- Building chatbots
- Integrating WhatsApp with CRMs, support desks, and marketing platforms
- Automating responses and campaigns
WOZTELL’s integration with Make unlocks advanced automation—letting you connect WhatsApp messaging to any part of your business stack.
Use Case Catalog: Make + WOZTELL
We’ve built guides for a wide range of practical automation scenarios using Make and WOZTELL, with other tools. Below, you’ll find use cases organized by business department/category, with direct links to step-by-step guides. If your use case is not here, maybe you can find one that is similar that you can adapt to your needs.
Categories
- Support & Customer Service
- Sales & Lead Management
- Marketing & Campaigns
- General Automation
Use Cases by Category
1. Support & Customer Service
| Use Case | Description | Guide Link |
|---|---|---|
| Create a basic chatbot for WhatsApp X WOZTELL | Deploy a simple chatbot on WhatsApp via WOZTELL to automate replies to messages. | Guide |
| Send WhatsApp messages and watch events using ChatGPT for automated responses X WOZTELL | Use ChatGPT to generate and automatically send replies on WhatsApp through WOZTELL. | Guide |
| Send WhatsApp messages and watch events using Make AI Tools for automated responses X WOZTELL | Use Make AI Tools to automate replies and monitor WhatsApp events via WOZTELL. | Guide |
| Send WhatsApp messages for new Typeform entries X WOZTELL | Automatically send a WhatsApp message for each new Typeform response. | Guide |
| Analyze an image from WhatsApp with Google Cloud Vision X WOZTELL | Analyze an image received on WhatsApp using Google Cloud Vision to extract information. | Guide |
| Detect Dialogflow intents for new WhatsApp messages X WOZTELL | Use Google Dialogflow to detect the intent behind each WhatsApp message and respond accordingly. | Guide |
| Send WhatsApp messages and receive updates using ChatGPT for advanced interactions X WOZTELL | Integrate ChatGPT for advanced interactions and automatic updates on WhatsApp. | Guide |
2. Sales & Lead Management
| Use Case | Description | Guide Link |
|---|---|---|
| Send WhatsApp template messages based on filtered Google Sheets rows X WOZTELL | Send WhatsApp template messages for filtered rows in a Google Sheet. | Guide |
| Send WhatsApp template messages using parsed phone numbers from a custom webhook X WOZTELL | Send WhatsApp template messages using phone numbers parsed from a custom webhook. | Guide |
| Send WhatsApp messages for new leads from Facebook Lead Ads and log them in Google Sheets X WOZTELL | Send personalized WhatsApp messages to new Facebook leads and log the information in Google Sheets. | Guide |
| Send WhatsApp messages for new rows in Google Sheets X WOZTELL | Trigger WhatsApp messages for each new row added in Google Sheets. | Guide |
| Add a new row to a Google Sheets spreadsheet from a new message in WhatsApp X WOZTELL | Automatically add a row in Google Sheets when a WhatsApp message is received. | Guide |
3. Marketing & Campaigns
| Use Case | Description | Guide Link |
|---|---|---|
| KlickTipp Outbound triggers WhatsApp message template X WOZTELL | Trigger the sending of WhatsApp template messages after a campaign or action in KlickTipp. | Guide |
| Tag contact in KlickTipp when receiving "STOP" message via Whatsapp X WOZTELL | Automatically tag the contact in KlickTipp when a "STOP" message is received on WhatsApp. | Guide |
| Send WhatsApp template messages based on Google Sheets content X WOZTELL | Send WhatsApp template messages based on the content of a Google Sheet. | Guide |
4. General Automation
| Use Case | Description | Guide Link |
|---|---|---|
| Sending messages for WhatsApp to Slack X WOZTELL | Automatically forward messages received on WhatsApp to a Slack channel. | Guide |
| Sending messages from Slack to WhatsApp X WOZTELL | Enable sending messages from Slack to WhatsApp via WOZTELL. | Guide |
| Send WhatsApp template messages using a custom webhook X WOZTELL | Use a custom webhook to trigger WhatsApp template messages via WOZTELL. | Guide |
Guides for Each Category
Support & Customer Service
1. Create a basic chatbot for WhatsApp X WOZTELL
Deploy a simple chatbot on WhatsApp using Woztell to automate responses to common customer queries. This solution is perfect for providing instant answers to FAQs, streamlining support, and reducing manual workload for your team.
2. Send WhatsApp messages and watch events using ChatGPT for automated responses X WOZTELL
Integrate ChatGPT with WOZTELL to automatically generate and send conversational replies on WhatsApp. This setup enables advanced AI-powered support, real-time customer interaction, and dynamic event-driven messaging to elevate your service quality.
3. Send WhatsApp messages and watch events using Make AI Tools for automated responses X WOZTELL
Leverage Make AI Tools with WOZTELL to automate WhatsApp replies and monitor incoming events. Use AI-driven logic to enhance support workflows, provide instant answers, and route messages based on smart event detection.
4. Send WhatsApp messages for new Typeform entries X WOZTELL
Automatically send personalized WhatsApp messages to users when they submit responses through Typeform. This integration allows instant communication, confirmations, and onboarding, improving user engagement and streamlining your feedback processes.
5. Analyze an image from WhatsApp with Google Cloud Vision X WOZTELL
Receive images from WhatsApp and process them using Google Cloud Vision for OCR or object detection. Automatically extract relevant data from images to improve support, automate document handling, or trigger advanced workflows.
6. Detect Dialogflow intents for new WhatsApp messages X WOZTELL
Connect Dialogflow with WOZTELL to analyze the intent behind incoming WhatsApp messages. Automatically trigger personalized replies or workflows based on detected user intent, delivering a contextual and intelligent customer experience.
7. Send WhatsApp messages and receive updates using ChatGPT for advanced interactions X WOZTELL
Integrate ChatGPT with WhatsApp via WOZTELL to provide advanced, AI-driven conversations. Users receive intelligent responses and updates, enabling virtual assistant capabilities and enhancing support with contextual, personalized messaging.
Sales & Lead Management
1. Send WhatsApp template messages based on filtered Google Sheets rows X WOZTELL
Send WhatsApp template messages to contacts filtered in Google Sheets, allowing for targeted outreach and automated follow-ups. Streamline sales campaigns by leveraging dynamic data and pre-approved message templates.
2. Send WhatsApp template messages using parsed phone numbers from a custom webhook X WOZTELL
Instantly send WhatsApp template messages to phone numbers collected via custom webhooks. This approach is ideal for integrating with CRMs, automating notifications, and reaching leads quickly with structured communication.
3. Send WhatsApp messages for new leads from Facebook Lead Ads and log them in Google Sheets X WOZTELL
Automatically send personalized WhatsApp messages to new leads from Facebook Lead Ads and log their details in Google Sheets. This workflow ensures rapid engagement and organized lead tracking for your sales team.
4. Send WhatsApp messages for new rows in Google Sheets X WOZTELL
Trigger WhatsApp messages for each new row added in Google Sheets, allowing you to automate outreach, confirmations, or follow-ups as new leads or data are entered into your system.
5. Add a new row to a Google Sheets spreadsheet from a new message in WhatsApp X WOZTELL
Whenever a new WhatsApp message is received, automatically create a new row in a Google Sheets spreadsheet. This automation helps you organize inbound messages and maintain a searchable log for sales or support purposes.
Marketing & Campaigns
1. KlickTipp Outbound triggers WhatsApp message template X WOZTELL
Automatically send WhatsApp template messages when a campaign or outbound event occurs in KlickTipp. This integration enables seamless marketing automation and timely communication with your audience after specific actions.
2. Tag contact in KlickTipp when receiving "STOP" message via Whatsapp X WOZTELL
When a contact sends a "STOP" message on WhatsApp, automatically tag them in KlickTipp. This ensures quick opt-out processing, maintains compliance, and helps you manage marketing preferences efficiently.
3. Send WhatsApp template messages based on Google Sheets content X WOZTELL
Automate WhatsApp template message delivery using the content and conditions in Google Sheets. Target specific recipients, run campaigns, or trigger notifications in bulk, based on your spreadsheet data.
General Automation
1. Sending messages for WhatsApp to Slack X WOZTELL
Automatically forward messages received on WhatsApp to a Slack channel for improved team collaboration. This integration centralizes communications, enhances visibility, and streamlines support or operational workflows.
2. Sending messages from Slack to WhatsApp X WOZTELL
Enable sending messages directly from Slack to WhatsApp using WOZTELL. Bridge internal and external communication channels, allowing teams to respond to customers or leads without leaving Slack.
3. Send WhatsApp template messages using a custom webhook X WOZTELL
Use a custom webhook to trigger WhatsApp template messages via WOZTELL, allowing flexible integrations with various systems and automating messaging based on any event or business logic.
How to Use These Guides
- Each guide provides step-by-step instructions, screenshots, and best practices for building the automation in Make and WOZTELL.
- Each guide is linked to a specific template that you can duplicate and use.
- Start by selecting the use case relevant to your business process.
- Use the embedded links to access detailed tutorials and resources.
Need More Help?
For custom scenarios or advanced consulting, reach out to automation experts in the Make Community or join Make's community forums for peer support and best practice sharing.